How to Get the Results You Want Using Email Marketing Lists
How to Get the Results You Want Using Email Marketing Lists
One really great thing about using Email Marketing Lists is that you are given the ability to track the results of your marketing campaign. You’ll be able to see how many people actually opened the email, how many people actually used any of the links included in the email, and possibly even which links they chose to use. Now you can take these results and use them when it comes time to create your next Email Marketing List.
Email Marketing Lists vs. SEO
According to the Email Marketing Census of 2012, a little more than 70% of business owners that currently use Email Marketing Lists state that their email marketing campaigns have so far proven to be highly effective. In fact, the high majority of these business owners would like to increase their spending on this marketing method for their next year of business. The fact that organic SEO scored a little higher than Email Marketing Lists doesn’t take away from the many benefits that an Email marketing List can, and does, provide for their business.
Why Marketing Lists Work
Marketing Lists work because this type of marketing method is one that speaks directly to those who are interested in any particular business niche. Marketing Lists allow a business owner to directly target their specific audience because the List is derived from lots of intensive and detailed research. By sending out marketing emails to those who are known to have an interest in a specific niche, business owners are not only driving their sales and getting more leads, they are also building relationships with both their current and potential customers. Relationship building is critical when it comes to wanting your customers to trust and be loyal to you, and you only. Find out more by contacting us today!
Tips for Building Email Marketing Lists
Instead of using the typical message, “Join our Email List”, try to get a little more creative and add some extra information that will really grab the attention of prospective customers. For example, “Subscribe today so you can stay current with any and all information about (your niche here)”, or “When you join our email list, you’re going to receive lots of great tips and tricks, as well as valuable coupons!”.
Include a place for people to sign up for your email list in your emails. Offer them some kind of benefit in order to gently persuade them to join, such as a free gift with their first purchase or being able to get all the latest news by simply signing up for your email list today.
Remember, asking permission is crucial! You don’t want people complaining to you that they never wanted to receive your emails in the first place.
Ask everyone you come into contact with if they would like to join your email list. Yes, everyone!
Growing Your Marketing Lists
Even though you may already have a few extensive Marketing Lists, eventually you’re going to need to think about making your List grow so you can get more business.
The following are 5 things you can do that can help your Marketing List continue to grow so you can continually market to new people.
1. Social Media – Join a few Social Media Networking websites so you can add an email subscription form that makes it really easy for people to sign up.
2. Blogging – Doesn’t it seem that everything comes back to blogging? Blogging keeps your website rankings up, which means more people are going to find your website, which means more people are going to see and hopefully sign up to receive your emails using your email subscription form.
3. Offer Incentives – Offer new buyers a discount or free item w/purchase. They will be more apt to buy your product or service, and accordingly are much more likely to sign up for more information using your email subscription form.
4. Mobile Apps – Use one of the many email marketing apps so you can easily enter someone’s information while you’re out and about.
5. Tradeshows – Attend a tradeshow with a goal of collecting email subscriptions. Simply place a large glass bowl on your table to hold all the new leads.
Although these are all completely legitimate ways for you to grow your Marketing Lists, it’s going to take a good bit of time to gather and collect the information you need. When you purchase one of our Marketing Lists, you are given immediate access to hundreds and even thousands of prospective customers so you can start marketing your products immediately. Call us today for more information.
We Specialize in Offering Some of the Best Marketing Lists Available
Business ListsEmail ListsInvestor ListsMailing ListsExecutive ListsDiscount ListsNon-USA ListsCollege Student Lists
When it comes to creating Marketing Lists, remember that quality exceeds quantity.
When it comes to getting Marketing Leads for your business, every single one of them counts. Now, in order to find the right and oh-so-crucial Marketing Leads (from our extensive selection of Marketing Leads Lists, of course) you’re going to first have to know who your audience is. Firstly, so you can choose the right Marketing Leads List and secondly so you can create a marketing plan that’s geared directly to your specific audience. You’re also going to need to know anything and everything there is to know about your particular niche so these potentially new customers will see you as a professional who really knows what they’re talking about so they will trust you and accordingly will be much more apt to do business with you.
Once a Marketing Lead is found, the work is not over. Now this lead needs to be converted into a sale with a goal of turning them into a repeat customer.
Did You Know…
When email marketing is used, the average ROI for every $1 spent is $43.52. Wow!
Email marketing shows no signs of slowing down and in fact is said to grow into a 2 billion dollar industry by 2014.
42% of consumers like receiving promotional emails
More than half of the consumers who receive a marketing email go on to make a purchase because of that email.
Social Media is more and more proving to be a great platform for gathering more leads.
Customer Profiles/How to Find the Ideal Customer
First of all, you’re going to have to know who your audience is. If you don’t, you’ll be wasting your time as not everyone is going to want to buy what you have to sell. Sorry, but that’s just the way it is. In order to find the ideal customer, you have to have an idea of what your customer profiles look like. Otherwise, you’re marketing words will simply be falling on deaf ears.
So what it is exactly that you need to know so you can find your ideal customers? Collecting the following information is a good place to start:
Lifestyle/Hobbies
- Age
- Race/Ethnicity
- Employment Status/Income Level
- Gender
- Location
- Shopping Behavior/Habits